Analyse vs Umami
Umami is open source, cookieless, and free if you host it yourself. Analyse keeps the privacy stance and adds funnels, retention, an AI copilot, and a content engine you do not have to run.
Feature by feature
Every capability, side by side. Analyse is highlighted.
What each one costs
Starting prices at a glance. Check each site for current tiers.
Analytics, SEO, and AI content in one plan. No agency retainer.
View pricingHobby cloud is free for 100K events a month on one site. Self-hosting is free without limits.
umami.is/pricingThe whole growth stack in one tab
Where Umami covers a slice, Analyse folds analytics, Search Console insights, rank tracking, an AI copilot, and a content engine into one subscription. Each part feeds the others.
Ask your data in plain language
Chat with your analytics inside Analyse, or connect Claude or Cursor over MCP. Umami hands you a dashboard. Analyse hands you the answer and the next action.
Rankings that write themselves
Analyse researches your site and what is being published around it, writes SEO posts on a schedule, and tracks the positions they win. Umami has nothing in this lane.
When Umami is the better fit
If you are a developer who enjoys running your own tools, Umami is a genuinely good deal: self-hosting is free without limits, and the hobby cloud tier covers 100K events a month on one site for nothing. If that setup already works for you, there is no urgent reason to leave. Analyse makes sense when the basics stop being enough. Funnels sit on Umami's paid plans and its retention report stays basic, while Analyse includes multi-step funnels, cohorts, and segments on the base plan, plus an AI copilot and a content engine no self-hosted counter offers.
Move from Umami in an afternoon
Keep Umami running in parallel as long as you like. Drop in the Analyse script, connect Search Console, and your dashboards fill in with no re-instrumentation marathon.
Start freeCommon questions
Analyse compared to Umami, answered.
Is Analyse a drop-in replacement for Umami?
For the reporting, yes: pageviews, events, funnels, and retention are all covered, with more depth on the base plan. What Analyse does not replace is the self-hosted deployment model; Analyse is a hosted product.
Umami is free. Why pay for Analyse?
If free self-hosting fits your needs, keep it, honestly. Analyse's $29 a month is for teams that want funnels, retention, and segments included, an AI copilot they can question, and researched blog posts on a schedule, with nothing to run themselves. There is a 3-day free trial to compare.
Is Analyse as privacy-friendly as Umami?
Yes. Both are cookieless and collect no personal data, so neither needs a consent banner. Analyse hosts all data in the EU; Umami's cloud region depends on your plan.
Can I self-host Analyse like Umami?
No. Analyse is hosted only. If self-hosting is a hard requirement, Umami or Plausible are the better fit; if the underlying need is data ownership, Analyse offers raw event export on the Pro plan.
What does Analyse have that Umami does not?
An AI copilot for plain-language questions, an MCP server for Claude and Cursor on the Pro plan, Search Console insights, keyword opportunities, rank tracking, and AI blog posts published to WordPress, Webflow, or Shopify.
How long does setup take?
Minutes. One script tag or a CMS integration, connect Search Console, and dashboards start filling in. There is no database to provision and nothing to update later.
See it on your own data
One tab for analytics, SEO, and AI content. Try every feature free for 3 days.