Alternatives guides

The leading options in each category, compared honestly on price, privacy, and depth.

Google Analytics alternativesThe 8 best Google Analytics alternatives in 2026Looking for a Google Analytics alternative? We put the leading options head to head on privacy, analytical depth, price, and how much they do beyond charts. Analyse tops our lis…Plausible alternativesThe 7 best Plausible alternatives in 2026Plausible nails simple, privacy-first traffic counts. People usually go looking for an alternative when they need more: funnels on the base plan, retention, an AI layer, or cont…Matomo alternativesThe 7 best Matomo alternatives in 2026Matomo earned its place: open source, self-hostable, and thorough. People go looking for an alternative when the server maintenance stops being worth it, the interface starts fe…Fathom alternativesThe 6 best Fathom alternatives in 2026Fathom does simple, privacy-first analytics well, and most people who leave it are not unhappy with it. They have outgrown it: they need funnels, retention cohorts, or SEO tooli…Simple Analytics alternativesThe 6 best Simple Analytics alternatives in 2026Simple Analytics delivers what the name promises: a clean, privacy-first traffic overview with the nicest interface among the minimal tools, a free starter plan, and even a basi…Umami alternativesThe 7 best Umami alternatives in 2026Umami earned its developer following honestly: open source, cookieless, free to self-host, with a free cloud tier on top. People go looking for an alternative when the reporting…Mixpanel alternativesThe 6 best Mixpanel alternatives in 2026Mixpanel is genuinely good at product analytics, and its free tier of a million events a month is generous. People go looking for an alternative when the usage-based bills start…Posthog alternativesThe 6 best PostHog alternatives in 2026PostHog packs product analytics, session replay, feature flags, and experiments into one open-source platform with a million free events a month, and engineering teams love it f…Amplitude alternativesThe 6 best Amplitude alternatives in 2026Amplitude is enterprise-grade product analytics with a permanent free plan of two million events a month, and for large product teams it delivers real depth. People go looking f…